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From the blog:

Movie hero campaign garners spotlight

HealthLeaders Media gave nice props to the St. Joseph Hospital movie hero campaign in the “Campaign Spotlight” of their 12/31/08 e-newsletter. (The story now appears on their web site.)

Also see:

• Wild West is ghost town, for now…

• Putting the brand name cart before the horse

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• New Book: Bevolo authors A Marketer’s Guide to Brand Strategy
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• Stream of Consciousness: Podcasts, Twitter, E-Newsletters, White Papers, Blog, RSS... learn how to tap the Interval stream.